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Hold onto your cassette tapes for the highly anticipated Stranger Things 4 premiere— Doritos, in partnership with Netflix, brought fans a musical experience unlike any other with the first-ever "Live From The Upside Down" virtual concert.
The story goes that back in 1986, a tour bus crashed near Hawkins, Ind., headed to Doritos Music Fest '86 – the greatest concert that never happened. The musicians disappeared into another dimension and the show was canceled… until now. Doritos opened a portal and is now inviting fans to virtually step inside to watch these '80s music icons perform during "Live From The Upside Down." The can't-miss lineup features '80s headliners including The Go-Go's lighting up the stage to fan favorites like "We Got the Beat" and "Our Lips are Sealed," Corey Hart singing "Sunglasses at Night" and "Never Surrender," and Soft Cell performing "Tainted Love." As the fans are pulled deeper into the Upside Down, they will be shocked to see decade-defying pop star Charli XCX take the stage and perform a surprise collaboration with one of the '80s bands.
Hold onto your cassette tapes because the highly anticipated Stranger Things 4 premiere Doritos and Netflix together to bringing fans a musical experience unlike any other with the first-ever "Live From The Upside Down" virtual concert.
The story goes that back in 1986, a tour bus crashed near Hawkins, Ind., headed to Doritos Music Fest '86 – the greatest concert that never happened. The musicians disappeared into another dimension and the show was canceled… until now. Doritos opened a portal and is now inviting fans to virtually step inside to watch these '80s music icons perform during "Live From The Upside Down." The can't-miss lineup features '80s headliners including The Go-Go's lighting up the stage to fan favorites like "We Got the Beat" and "Our Lips are Sealed," Corey Hart singing "Sunglasses at Night" and "Never Surrender," and Soft Cell performing "Tainted Love." As the fans are pulled deeper into the Upside Down, they will be shocked to see decade-defying pop star Charli XCX take the stage and perform a surprise collaboration with one of the '80s bands.
Agency: SLAP GLOBAL + Observatory
Production Company: Hungry Man
Director: Dan Opsal
Finishing + VFX: Mathematic
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