Billie Co-Founder Georgina-Gooley approached me about helping to produce a campaign tackling the once-traditional beauty taboo by putting female body hair on full display in ads.
With a budget of less than $75K and zero media buy, we able to garner more then 3.3 billion media impressions in 23 countries.
Agency | Billie In-House
Director | Ashley Armitage
Whitehouse Post | Lizzy Graham
VFX | Carbon
Music | Princess Nokia
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